An Easy, Better, More Complete Way to Measure and Improve Results

As your digital marketing investment increases, so does your need to improve your return. Your target audience is exposed to your messages in many ways at many places.  But, if you depend on “last click” ad server and web analytics, you can’t understand which placements and creative are really working – and deserve more investment – and which aren’t.  Now there’s good news:  AdStrategist can tell you what you need to know.

AdStrategist Delivers Information That Makes a Difference

AdStrategist is an affordable software-as-a-service solution that gives you easy access to the better, more complete, digital advertising information you need to improve results. You can use it to:

  • Discover which sites, pages, positions, formats, creative, keywords and devices work best for you
  • Identify the incremental changes that will deliver the best results in terms of your goals
  • Implement conversion-maximizing strategies across on-line display, mobile and search

Examples of AdStrategist discoveries from client data include:

  • For each visitor who came to the client’s site by clicking an ad, 13 saw the same ad but navigated to the site a different way
  • 1 in 4 visitors arriving at the site from search had seen an ad less than one minute before
  • 70% of visitors from the top performing ad placement took action, versus only 30% from the worst
  • Conversions from the best ad placement were 5X conversions from the worst placement

Let AdStrategist Do the Heavy Lifting for You

AdStrategist integrates and processes ad server (DART, Atlas, etc.) and other data – including tags, web logs, purchases, internal costs, etc. if provided – to develop a clear picture of post-ad view behavior. It registers every digital touchpoint experienced by every prospect, creates reliable path-to-action data, attributes value throughout the path based on actual conversions, and presents the information in easy-to-understand reports.

Don’t waste another digital ad dollar or let any more conversions slip by. Don’t settle for hard-to-understand reports of questionable accuracy or wait weeks to get what you need to inform your next media buy.  Call (888) 265-4857 or click here and get started now with AdStrategist.