As a marketer, I know that traditional pixel advertising is well… very ugly to look at.  It’s no secret that when the original pixel advertising site grossed over US $1,000,000.00 there would be plenty of copycats, however these copycats not only copied the winning formula, but also the most unattractive qualities including the clutter, lack of design and being visually unappealing to viewers.

Since then many webmasters have tried to tinker with the formula to come up with a concept that is both visually appealing to viewers and able to deliver an extremely high return of investment for advertisers. While surfing, I found a pixel ad site that finally delivers a clean, smooth design and the concept is “world changing”.

Buyanation.com is not your typical pixel ad website.  On first view, there is absolutely no clutter, just a large map of the world.  Buyanation.com has a very interesting concept.  Instead of selling pixel ads in generic blocks scattered throughout the site, advertisers can purchase pixels ads in the shape of countries on a map.  Ever wanted to own Canada, now is your chance, Russia, Australia, Italy and even the US are up for sale.  For advertisers, the prices vary depending on three criteria; area (pixels), desirability of the country and location on the world map.  For instance, even though Russia takes up the most land mass in the world, it is still not as much as the US, due to its desirability rating.

One great thing is that this concept is well thought out.  As a marketer, I am always thinking about making sure I am in front of as many eyeballs as possible, for smaller countries such as Switzerland, Panama, or even the Czech Republic, how do these advertisers get noticed.  I am happy to inform my fellow marketers that BuyaNation.com has an ingenious feature built into the site; it is called “View a Continent”.  Visitors to the site can choose to view the site in many ways, either as a world map, by clicking on the specific country or viewing the site in continental regions.  No matter how small your country may be in land mass BuyaNation.com does a great job in showcasing it.  In addition to just showing you the ads, BuyaNation.com also allows advertiser to include a profile.

For advertisers not familiar with the benefits of Pixel ad sites, they have been around for about 2 years and for those in the know, these sites are a great investment for many reasons.  First off, pixel ad sites usually receive lots of traffic.  Not only will the webmaster work hard to promote the site, but so will the hundreds of other webmasters that own pixels on the site as well.  Secondly, you get to choose your advertisement.  For instance with BuyaNation.com’s profile feature, you can communicate more effectively to those that view your ad.  While traditional websites only allow a text ad or an ad that must meet strict specifications, pixel ad sites are very accommodating to advertisers.

Another great reason that pixel ad sites should not be missed is the fantastic return on investment.  Advertisers can get a lot of bang for their buck, because pixel ad sites stay up for 5 years or more.  Whether you spend $20 or a couple hundred dollars for an ad, you don’t have to worry that it will be removed in a month’s time.  Most Pixel ad sites stay for at least 60 times that amount.

For those advertisers that are constantly looking for a winning concept, BuyaNation.com delivers the World.

You can visit BuyaNation.com at the following URL:  http://www.buyanation.com

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Deep links are links that point to an inner page instead of the home page. Deep links are often better because they link to a more detailed page instead of linking to the home page and let the user navigate to the page they are looking for.

Why are deep links so valuable?

You should have a good mixture of deep links along with a percentage of other links to your home page. Do not place all your links only to your home page. Get links to different pages within your site. This will help not just your home page to rank well but also your inner pages. Deep links should always be part of your SEO strategy.

Here are some different strategies for deep linking.

Link baiting – Create interesting or controversial content that people will link to. Submit your content to social networking sites – this can not only drive traffic to your site but also generate lots of links.

Article submission - Create quality articles and include an author biography that includes deep links to your site. Quality is what matters here – if you can produce quality original content then your article could be picked up by other webmasters to be included in their site.

Link exchange – swap links with other related sites and get them to link to deep pages within your site. It is best to very choosey whom you exchange with – try to find sites that rank higher then you. Don’t just use links page – try to swap links within content.

Web directories- many paid web directories offer deep links to your site.

Content - Create quality content within your site. Create a blog and post regular content. Getting natural links to your site are not only the best links to get but they also can bring in traffic because they are a recommendation. People are far more likely to follow these links.

Blog reviews - Get 1 or more blog reviews site to cover your site. This should bring in more than one link.

Paid links - Buy other links from webmasters – get then to link to one of your internal pages. This can be costly but it works.

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Not all people basically understand the term “page rank” and why their website should be optimized in order to generate a lot of visitors and hopefully increase their revenues. Thus, their best option is to rely on the expertise of SEO companies.

The downside is that World Wide Web—or SEO, for that matter—isn’t a very secure place. There are a lot of scammers lurking, waiting for their next bait. They normally pose themselves as legitimate professionals, only to wake up one morning realizing they’ve totally drained your account using your basic information. So how do you know which ones are authentic and which are only posers?

Too much advertising. There’s nothing wrong with marketing your services. In fact, it should be considered as your lifeblood if you want to earn lots of cash. But as they say, too much of something is bad. Fake SEO companies resort to mass emailing or cold calling just to get your attention. They bluff on their expertise and how wonderful their services are. This is so, so you’ll avail of their services right away. Successful ones don’t do that. They bank on testimonials of their previous clients or the quality of their services.

Results are hard to find. Well-established SEO companies have proven track record that you basically don’t need to search for any reviews about them. Your fellow website owners can already make attestations. Moreover, their company seems to come up every time you and your friends talk about the best ways in optimizing your websites. Fake ones, however, can’t do that. After all, they basically don’t do any services, so what’s there to speak of in terms of quality in delivering the goods?

You only get to rank in unique names. Supposing you have an online business you call John Doe Teak Furniture Collection. If you’re truly concerned of getting the best results, then you must belong in the first 10 search results of major search engines in generic terms like “furniture” or “teak furniture.” This is the real work of SEO companies. However, scam companies can guarantee you on unique terms, such as “John Doe Teak Furniture.” This is very easy to do since the more unique the keyword is, the better are your chances in ranking effectively with such term.

They bluff—nothing more. There’s a difference between exaggeration and taking pride in what you’ve accomplished. Fake ones do the former. They tend to bluff, even on projects they haven’t actually done. This may come in the form of websites, which they claimed they’ve worked on or on testimonials from clients which are simply created by their staff. So how do you know if their claims are real? You can do your own background check. For example, if it’s a website, then you can right click on its page and choose View Page Source. Try to verify any close association between the website and the company such as digital signatures. You may also use http://www.whois.sc to verify their authenticity of the company: if they have properly registered domain name and who owns it. You may contact the supposed customers, if details such as phone numbers and names are available.

Be forewarned and always on guard. Your money and the success of your business rely on this.

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What’s the point of having a product if noone knows about you?

Well, that’s exactly the point here… You should care about marketing  and online marketing, you should promote your products, services, websites or whatever the best way you can.

Internet Marketing is becoming one of the best ways to reach your target. Billions of people navigate the web everyday, either for fun or trying to find that particular something they’re looking for for ages.

Did I catch your attention? Do you want to learn more? Then just go ahead and visit Internet Marketing London and you’ll see what I mean.

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Mike Dammann has started a directory contest.It is simple you will have to rank first in google for keyword directorycontest.com .May thhe best directory win.Onsite optimization is not allowed in contest.First prize is 2000$.Visit directorycontest.com for more info!

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